Borderlands 4 Price Revealed as Pre-orders Go Live

Preorders for Borderlands 4 have gone live, and it looks like fans won’t have to shell out as much money for the game as initially thought, with the standard edition coming in at $70. The fourth mainline entry in Gearbox’s zany sci-fi looter shooter franchise, Borderlands 4 will bring players to a new planet named Kairos and introduce a new band of Vault Hunters, along with “billions” of unique new guns to tear up foes.

Last month, controversy was sparked surrounding Borderlands 4 following Gearbox CEO Randy Pitchford’s comments to a fan who was voicing their concern about a potential $80 price tag for the game on Twitter. “If you were a real fan, you’d find a way to make it happen,” Pitchford said, drawing the ire of gamers who’ve been worried about rising prices of video games since Nintendo’s Switch 2 reveal during which the console’s first-party launch title, Mario Kart World, was stamped with an $80 asking price. Game studios and notable figures around the industry chimed in to criticize Pitchford’s comment, which eventually led to him issuing a somewhat formal apology on the matter several weeks later.

Borderlands 4 overhauls how grenades and heavy weapons work

Borderlands 4 Making Big Change to Grenades and Heavy Weapons

Borderlands 4 reveals changes to grenades and heavy weapons during its State of Play trailer, and it’s good news for fans who like blowing things up.

Now, Borderlands 4 pre-orders have gone live, and those who were displeased with Pitchford’s attitude toward rising game prices might breathe a sigh of relief. Borderlands 4 won’t be following in the footsteps of Mario Kart World after all, and will stick with a $70 asking price for the standard edition of the game. Of course, the other editions of the game will cost more. The $100 Deluxe Edition will include several in-game cosmetics, as well as the Bounty Pack Bundle, which provides access to new areas, missions, and bosses that will be added to the game via post-launch DLC. Borderlands 4‘s Super Deluxe Edition will cost $130 and include everything the Deluxe Edition offers, plus more exclusive cosmetics, two entire regions of the map, and the Vault Hunter Pack which adds two new story packs and playable Vault Hunter characters.

Borderlands 4’s Standard Edition Will Cost $70

It’s unclear whether $70 had always been the plan for Borderlands 4, or whether the Pitchford drama caused publisher 2K to avoid the jump to $80 in an effort to earn back some good will towards a franchise that’s already seen its reputation take a hit after the underwhelming release of Borderlands 3 back in 2019. Recently, 2K also set the price of its smaller-scoped Mafia: The Old Country to just $50, so it could be possible that $70 was always the plan for Borderlands 4. While it can’t be known, it would be interesting to see whether Borderlands 4 manages to sell better thanks to its lower price, as many disgruntled gamers declared they wouldn’t shell out $80 for the fourth mainline Borderlands game, especially after Pitchford’s comments.

While Borderlands fans may have dodged the $80 bullet, other big upcoming games seem to be leaning in. Xbox just revealed its first-ever $80 title in The Outer Worlds 2, though the game will also be available at no additional cost as part of Xbox Game Pass at launch. As for Borderlands 4, it’s set for its release later this year on September 12 for Xbox, PlayStation, and PC.